Why did I buy the Bobble Presse?
Short answer: I test things.
When I bought the AeroPress I looked for something to compare it to. I had two options: the Staresso espresso maker (post coming soon; sign up below) and the Bobble Presse.
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The Staresso is a true espresso maker. I used it once and realised it didn’t fall into the same category as the AeroPress.
The Bobble Presse did fall into the same category as the AeroPress, so I thought I’d give it a go.
My wife and I were discussing the Bobble Presse one night. I confessed to her that I didn’t know how to write an article about it.
I’d wanted to like it. It made a good coffee. That should have been enough.
My wife tried to put a positive spin on it.
“It’s for on-the-go people,” she said. “They make their coffee inside the mug and run. They don’t have time to do it any other way.”
I wasn’t convinced. There were things that bothered me. Big time.
I was torn.
Should I launch an attack on the Bobble Presse? Should I eke out a tepid article to justify buying it? Should I not write about it at all?
I even asked advice on a copywriting forum. People said to tell the truth. I planned on doing that in any case. Wasn’t sure how, though.
It’s a lukewarm product. Not bad; not great.
Then I broke it. That made it easy to write an article about the Bobble Presse.